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Business Administration BS - Marketing Concentration - Curricular Plan

(HEGIS: 05.06 BUSINESS MGT & ADMINISTR, CIP: 52.0201 Business Administration and Management, General)

Curricular Plan

A Curricular Plan provides a roadmap for completing this academic program and the UB Curriculum on time. Your actual plan may vary depending on point of entry to the university, course placement and/or waivers based on standardized test scores, earned alternative credit and/or college transfer credit.

All students are encouraged to use this plan in conjunction with other academic planning resources such as your academic advisor, the hUB Academic Advisement Report, My Planner and Path Finder tool.

In addition to following this course roadmap, all other admission and academic requirements of this major as listed in the Undergraduate Catalog must be met in order to successfully complete this degree.

Freshman Year

Fall Semester
Course Category Credit
UB Seminar UBS 3
ECO 181LD Intro to Macroeconomics M 4
MTH 131LR Math Analysis for Managemt M/MQR 4
Pathway or ENG 105LEC Writing and Rhetoric P or CL1 3 or 4
Total Credits: 14 or 15
Spring Semester
Course Category Credit
ECO 182LD Intro to Microeconomics M 4
PSY 101LEC Introductory Psychology M 3
Pathway P 3
Pathway or ENG 105LEC Writing and Rhetoric P or CL1 3 or 4
Elective E 2
Total Credits: 15 or 16

Sophomore Year

Fall Semester
Course Category Credit
MGA 201LR Intro to Financial Accounting M 3
Pathway P 3
Pathway P 3
Scientific Literacy SLI1 3
Diversity Learning DL 3
Total Credits: 15
Spring Semester
Course Category Credit
MGA 202LR Intro to Management Accounting M 3
MGQ 201LR Intro to Stats for Analytics M 4
MGG 303LEC Comm Literacy for Business M/CL2 3
MGG 298LR Career Connections 1 M 1
Scientific Literacy SLI2 4
Total Credits: 15

Junior Year

Fall Semester
Course Category Credit
MGO 302LEC Productn & Operatns Mgmt M 3
MGM 301LR Principles of Marketing M 3
MGB 301LEC Organiz Behavior & Admin M 3
Pathway P 3
Pathway P 3
Total Credits: 15
Spring Semester
Course Category Credit
MGQ 301LEC Stat Decisions in Mgt M 3
MGF 301LEC Corporation Finance M 3
MGI 301LEC Human Resources Mgt M 3
MGS 351LR Intro to Mgmt Info Systms M 4
MGG 398LEC Career Connections 2 M 1
UBC 399 UB Capstone CAP 1
Total Credits: 15

Senior Year

Fall Semester
Course Category Credit
MGE 302LEC Applied Economics M 3
MGM 403LEC Marketing Research (fall or spring) M 3
MKT ** Concentration M 3
Elective E 3
Elective E 3
Total Credits: 15
Spring Semester
Course Category Credit
MGO 403LEC Fund of Strategic Mgt M 3
MGT 401LEC Public Policy, Law & Mgmt M 3
MKT ** Concentration M 3
Elective E 3
Elective E 3
Total Credits: 15
Total Credits Required for Degree:
120
Curricular Category Key
Category Description
M Course required for major (including pre-requisites needed for admission to major)
E Elective (course not required for major or UB Curriculum)
UB Curriculum
CAP UB Capstone
CL1/CL2 Communication Literacy (2 required)
DL Diversity Learning
MQR Math and Quatitative Reasoning
P Pathway Course (6 required: 3 Global, 3 Thematic)
SLI1/SLI2 Scientific Literacy and Inquiry (2 required)
UBS UB Seminar
Note: Some classes may count toward both a major (M) and UB Curriculum (UBC) requirement. Courses that count toward more than one requirement are indicated by a "/" (slash) in the category column, indicating which categories the course will satisfy.
 
Published: Mar 20, 2019 08:42:57